The Walmart Effect: How Online Shopping Has Transformed Retail - do3
Ecommerce is rapidly growing, projected to finally break a 10% share of all retail sales annually in the us this year [1].
Latest research predicts that by 2020, online sales in the us will rise by 56% topping $523 billion in sales [2].
In addition, the digital consumer demands virtually instant gratification, being much less inclined to plan comprehensive shopping trips.
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Verkkowalmart leveraged the company’s digital expertise and resources to help fuel their own growth in online retail.
And oversaw the rapid growth of their online sales, jumping 176% in three years.
Verkkoparticularly poignant, however, is the way it impacts how we purchase things.
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